"Greek Yogurt Market

Consumer preferences are changing, and a high demand for clean-label foods is driving market growth. The COVID-19 pandemic has resulted in an increase in sales of dairy products such as yoghurt and cheese, resulting in high demand. Lockdowns caused by the COVID-19 pandemic resulted in the stockpiling of essential food products in several parts of the world. The pandemic has also shifted consumer preferences toward organic foods, as many customers seek ingredient transparency.

Data Bridge Market Research analyses that the greek yogurt market was valued at USD 7.75 billion in 2021 and is expected to reach the value of USD 17.86 billion by 2029, at a CAGR of 11.00% during the forecast period of 2022-2029. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.

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Greek Yogurt Market Scope and Segmentation

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Global Greek Yogurt Market Dynamics

Drivers

• Rising popularity of low-fat and weight management products

One of the key factors driving the global greek yoghurt market is a shift in consumer health consciousness and dietary preferences toward healthy and nutrient-rich food products. Greek yoghurt has grown in popularity among consumers as the consumption of fat-free and weight-management products has increased. Greek yoghurt is widely used in the meal preparation and as a sweet snack mixed with fruits in countries such as the United States, Mexico, and Canada.

• Widespread availability through various retail channel

Aside from that, the introduction of yoghurt in various exotic flavours such as blueberry, raspberry, mango, and strawberry, as well as its widespread availability through different online and offline retail channels, are driving up global sales. Furthermore, key players are investing significantly in innovative packaging solutions, such as squeezable tubes and containers with anti-choking caps, creating a positive outlook for the market.

Opportunities

Yakult, Danone, Nestle, and Chobani are the significant players spreading awareness and promoting yoghurt consumption. Conversely, rising demand for yoghurt in developing countries due to increasing disposable income and increased health awareness is expected to provide numerous opportunities for global market development.

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