A Celebrity With a Stress Patch Was Big News: Do They Work? Celebrity endorsements change product desirability but do not guarantee results. Reviewed by Ray Parker
KEY POINTS- Celebrity endorsements enhance perceptions about product desirability but are not evidence for efficacy. A placebo effect can impact well-being, even if an intervention can’t be “clinically proven” to work. Any tools that increase our mindfulness and self-awareness can help decrease stress.   Source: Fotostorm/Getty Images Signature...
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